Velvet Peanut Butter, Creamy – Detroit’s Classic Since 1937, Smooth & Nostalgic Spread with “Fresh, Pure, Delicious” Label, Made in the USA, Gluten-Free, Perfect for Sandwiches, Baking & Snacking (18 Ounce Jar)
SMOOTH & CLASSIC TASTE: Made from finely ground roasted peanuts, Velvet’s original 1937 recipe delivers a rich, creamy texture and nostalgic flavor in every bite.
ICONIC HERITAGE LABEL: Features the beloved trio of freckled cartoon boys with “Fresh,” “Pure,” and “Delicious” proudly displayed on every jar.
REAL INGREDIENTS, REAL IMPACT: Made in the USA with simple, gluten-free, kosher-certified ingredients—Velvet is committed to giving back to the community, starting with support for organizations like Forgotten Harvest.
VALUES-DRIVEN & VERSATILE: From eco-friendly operations to quality partnerships, Velvet is perfect for sandwiches, baking, or snacking—rooted in purpose and taste.
ROOTED IN DETROIT HERITAGE: Established in 1937 by Detroit truck driver Paul Zuckerman, Velvet Peanut Butter began in a garage on 12th Street and quickly became a staple in American households, even supplying U.S. troops during World War II.
Size
1.5 Ounce (Pack of 12)
Flavor
Creamy
Set Name
12-Pack 18oz Jars
Diet Type
Gluten Free, Kosher
Item Form
Creamy
Specialty
High Protein
Unit Count
18 Ounce
Item Weight
1.3 pounds
Part Number
VVCREAMYP1
Manufacturer
Velvet Ventures LLC
Coin Variety 1
Creamy
Container Type
Jar
Number of Items
12
Number of Pieces
12
Nut or Seed Type
Peanut
Package Size Name
12-Pack 18oz Jars
Item Package Weight
6.95 kg
Global Trade Identification Number
10859459002014
Manufacturer Food Processing Method
Roasted
Taste the Tradition
Since 1937, Velvet Peanut Butter has been a cherished part of Detroit's culinary landscape. Crafted with care and a commitment to quality, our peanut butter embodies the essence of 'Fresh. Pure. Delicious.' Rediscover the flavor that generations have loved and make Velvet a staple in your home once again.
A Spoonful of Memories
From lunchboxes to late-night snacks, Velvet Peanut Butter has been there through it all. Its smooth, creamy texture and rich taste bring back the warmth of family gatherings and childhood joy. Experience the peanut butter that has stood the test of time and continues to delight taste buds across generations.
Detroit's Peanut Butter Legacy
Born in a Detroit garage in 1937, Velvet Peanut Butter quickly became a household name, known for its unparalleled quality and flavor. As we bring production back to our roots, we're proud to continue the legacy of providing a peanut butter that's as rich in history as it is in taste. Join us in celebrating a true Detroit original.